Thursday, November 6, 2014

10 Email Marketing Best Practices

Our inboxes are filled to the brim with spammy, non-relevant emails.

So, when it’s your turn to hit “send” you want to make sure that your email gets noticed. Especially when 68% of marketers say that email marketing is core to their business.

Madison Logic’s infographic features 10 best email practices that will help your emails stand out from the 122,500,453,020 emails sent every hour.

Madison Logic lets us know that:

1. Users are 22% more likely to open when addressed by their first name.

2. Keep your subject lines to a minimum – ideally 50 characters or less.

3. Ask questions in the body of your email to engage your readers.

Find out more email best practices including content tips, testing, and mobile design in the infographic below:

10 Email Best Practices


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