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Showing posts with label Real Estate. Show all posts
Showing posts with label Real Estate. Show all posts
Saturday, August 15, 2020
Saturday, June 21, 2014
How To Create Sales and Marketing Flyers - Part 2
16. Hair Salon Fashion Style Business Flyer by HollyMolly
Hair salons and flyers are a natural mix. So many people are looking for a good hair salon but, without references, it’s hard to settle on one. With a flyer, you can highlight your best hairstyles. It’s also valuable to add your service and price information. Avoid stock images and choose real images, with your client’s permission.
17. Multipurpose Business Flyer Vol.01 by MarcusVaz
This business flyer features a striking, almost 3D design. Because of the unusual design, the words almost jump off of the page. It’s a great way to arrest attention, no matter the business. I think this flyer is most successful for a more playful type business–such as a trampoline park or a skating rink–instead of a serious business, like a pharmacy.
18. Trustx Corporate by Realstar
One background image and one bold stripe of information is all it takes to get your point across. I love the way the white text color contrasts with the shadows. Be cautious not to overdo this template with unnecessary information. Having a little emptiness calms the eye.
19. Ultimate Fitness or Product Flyer by ShermanJackson
Fitness flyers can be extremely successful if you choose actual photos of your clients and your gym. No one wants to see a stock image when they’re determining whether you’re the real deal. This flyer gives you the opportunity to showcase 4 images. Include images that show a cross section of your gym. It’s also nice to add prices for the different plans you may offer.
20. Tax Pro Flyer by SeraphimChris
Tax professionals should definitely distribute flyers during the first quarter of the year, concentrating heavily around April. The color green is clearly related to money, and a good choice to use in your tax-centric flyer. Use a smiling face that shows off a friendly side to your business. Be sure to put your telephone number in bold so that customers will call you to set up an appointment.
21. Ads | Business Flyers | Volume 5 by Ibeck
This is a multiple purpose flyer that works because it’s calm and non-threatening. This is a good option if you’re selling insurance. The 4 inset images should be related in color scheme. Notice how all of the images in the sample flyer are slightly gray? They all relate to each other, and keep the flyer neutral.
22. Multi Business Modern Product by Saptarang
When you’re selling products at a special price, use a flyer to indicate that. Be sure to add a price tag. The black and white colors allow the dynamic orange to take center stage. The orange color immediately draws the reader to the watches, and also the text “watch” and “brand new launch” on the top right.
23. Premium Medical Flyers by Hoanggiang12
This medical flyer is successful because it uses one color for highlighting. In the case of pink, it’s compassion and in the green flyer, it’s health. I like the use of the shapes to show “behind the scenes” snip-its.
24. Corporate Pro Poster, Flyer, Leaflet by Jordanov
This is one of the few flyers without an image that still works well. If your company isn’t photo-friendly, you can still make a handsome flyer to market yourself. This flyer succeeds with color blocking. Its use of gray text, as opposed to black, makes it stand out even further.
25. Corporate Flyer 12 by Demorfoza
Car care and repair services are great to advertise via flyer. The energetic use of yellow inspires optimism (because we all need that when it comes to car repair). This flyer has a lot of text, but because it’s broken up into different areas, the text is not overwhelming.
How often do you use print marketing materials for your small business?
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How To Nake Sales and Marketing Flyers
Make Sales Soar With Flyers
With so many marketing gadgets out there--from apps to the often-misunderstood QR code--don't forget about the trusty flyer. Remember telephone poles emblazoned with colorful paper, pitching everything imaginable? They worked then, and they can still work now. When you walk by something that catches your eye, you can't help but take a second glance! Design flyers that grab customers' attention, and pin them up locally. Your next sale could just be a few thumbtacks away!
Flyer Templates: 25 Options For Small Businesses
When it comes to direct marketing, there’s nothing like an old fashioned flyer. Although not as glitzy and technologically advanced as other options, flyers are extremely effective. Why? Flyers have direct contact with your potential customers.
There’s no need to wonder if you’re reaching your target demographic, because you’re handing it to them directly! If you need more convincing, be sure to check out our Ultimate Guide to Business Flyers. You’ll find out everything you ever wanted to know about flyer creation and distribution.
As an accompany to that guide, we thought it may be useful to look at 25 flyer templates and examine why they’re effective. All of these templates are available for purchase, and contain PSD files. A PSD file can be opened and modified with Adobe Photoshop. If you don’t have Photoshop, there’s no need to worry. Gimp is a Photoshop alternative that’s completely free to download and use, and available on PCs and Macs.
1. Premium Real Estate Flyer Template by Kinzi21
As the title states, this flyer template is well suited for real estate sells. The bold color will evoke a sense of excitement. The designer used a very smart combination of photos, making the main house image the largest photo, and including smaller images inset. Another good ideas is to add an image of the realtor. It puts a face with the name, and adds to a sense of trustworthiness.
2. Corporate Flyer Template By Artmotion
Artmotion includes 4 different color schemes in this flyer template package. Which one strikes you the most? That’s probably the one to go with for your business. As a rule of thumb, green conveys money, blue conveys authority, black conveys sophistication, and white conveys simplicity. The pixellated image gives a sense of movement to the flyer. Another nice touch are the three columns which allows you to break information into 3 unique parts. Remember, flyers are appetizers, not the main course.
3. Business Flyer Template by Artmotion
This business flyer template showcases a huge, partially obscured background image, and three smaller inset images. The inset images can show details of the main image, as is the case with the elegant car flyer, or can so different but related options to the main image, such as with the big burger flyer. The translucent shapes break up the monotony. Also, the 25% off promotion is an attention grabber. Include a discount or special promotion on your flyers. It’s always an irresistible draw.
4. Multipurpose Business Flyer by EAMeijia
As you can tell, this flyer and one above share composition in common. Both templates have a centralized promo code toward the lower half of the page as an unmistakable call to action. This multi purpose template gives you more space for written content. Be judicious, and don’t say too much. Let your images do the talking.
5. Album Release Concert Flyer by Godserv
One of the most successful components of this flyer is the use of social media. Take a look at the bottom line. You see the recognizable icons for Facebook and Twitter. This was successful implemented– the designer used the icon instead of typing the enter word. Social media-inclined customers will instantly understand how to find you.
6. Restaurant/ Fast Food Flyer by Wizdesign
This is a straight-forward flyer that can be used for a multitude of purposes, but most fittingly a food service. The fun price tags let customers know upfront what the prices are. It’s a good idea to include real images of your food, not stock images. Be sure to find the most appetizing angles, and try to provide a sample variety from your menu.
7. Poster by Seven Styles
Poster is an unabashedly vintage flyer. You can use it for flyers, but you can also use it for posters. If your business is connected to retro or grunge, like a classic car restoration business or a biker bar, or if you just like the concept, try this flyer.
8. “Must Have” Photography by EAMejia
If you’re promoting a photography business, you must include your work on your flyers. It gives readers a chance to get acquainted with your photos, even though it’s only a few images. The reason these flyers are so effective is that the background color is neutral. This allows the photos to shine. Also, don’t get too wordy on a flyer about photography– let your pictures do the work.
9. “Must Have” Health Care by EAMejia
Medical professionals can distribute flyers, too. Whether you’re a dentist, an obstetrician, or a family practitioner, you can benefit by distributing flyers and getting the word out about your practice. This flyer template is clean, maybe even sterile–which is good when you’re promoting a health service. The punches of blue or green help to inspire confidence or reassurance.
10. Better Real Estate Flyer by Deiby
Deiby’s real estate flyer is effective because it showcases a huge image of the house with three inset images of the interior. Another interesting bonus is the use of a QR code in the bottom right of the flyer. The QR code can be scanned by an app on your smartphone, and it will take you to a customized website of your choice. I also like the strip of black at the bottom of the page that can be used for explaining more about your company.
11. “Must Have” Car Services by EAMejia
If you’re in the car business, create a flyer that showcases your top cars and your best deals. This flyer allows you to spotlight up to 7 cars. Use the red flyer or red price tags to create a sense of urgency– for example, if your deals are only available for a short time. Use blue and yellow to highlight your credibility and friendliness.
12. Pro Real Estate Flyer by Punedesign
This is another real estate flyer, but it can be used for multiple purposes. It’s unique photo layout makes it a winner. Also, the top center of the templates gives a prime position for your logo. If you’re trying to create brand awareness, this is the best spot. Another added feature on this template is the huge call text with a equally large phone icon. It gives the reader an easy way to reach you.
13. Creative Design Agency Flyers by Kinzi21
I love this template for creative businesses. It features a large image that draws the reader in, and defines the brand. It also includes space for a smaller image, preferably of you, the business owner. The use of purple, blue, and green subtly hints to creativity, professionalism, and growth. The icons help to explain what your business does.
14. Social Media Marketing Flyer by Kinzi21
This social media marketing flyer just feels happy and optimistic. That’s because of the soft and playful color combination. The use of talk bubbles also hints to social media conversations. Take note of the social media icons at the bottom right of the the flyer.
15. Corporate Flyer by Kinzi21
This corporate flyer can be used for a myriad of purposes. Like the one above this, it includes a talk bubble. It’s a good idea to combine a talk bubble with your telephone number as a call-to-action. Use this type of flyer when you’re interested in speaking to customers directly, and not necessarily for product or food sales.
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Friday, June 6, 2014
How to Make a Viral Real Estate Video
Buying or selling a home involves a lot of emotional and subjective decisions. Before these transactions even take place, real estate professionals need to work with these decisions and get creative to even get in front of these buyers and sellers in the first place.
Without a doubt, real estate video marketing is one of the best ways to appeal to the emotional, subjective factors that come with just about every transaction. Just like any other form of marketing though, poor video marketing methods can turn off a buyer or seller just as quickly as it reels them in.
What is a Viral Real Estate Video?
Viral videos are not just amateur videos of cats doing funny things or parodies of pop songs. Actually, some of the best viral videos have been professionally produced by companies in an effort to reach their audience in a different way.
In the case of real estate…
A viral video is one that creatively promotes a property, real estate company and/or Realtor by using content that draws attention and encourages viewers to want to share it with others.
You won’t find many better examples that epitomize the definition of a viral estate video than the example provided below. This is a video created by Josh Altman, a luxury real estate specialist of Hilton & Hyland, that was meant to raise money for a charity. Not only did it do that, but it quickly became viral with over 1 million views (and counting).
What Makes a Real Estate Video Go Viral?
So what did Josh accomplish in his video above that made it so viral?
Viral videos, especially in what can sometimes be a very conservative industry, need to be made up of one, or most, of the following characteristics to achieve the reach that Josh’s video has thus far.
For real estate videos to go viral they should be….
- Funny. One of the easiest ways to get a video to go viral is to make it funny. The tricky part though is figuring out what funny is to your target audience. There’s nothing worse than a video that tries to be funny, but is either tasteless or way off the mark so make sure you know your audience well.
- Creative. The best way to tell if you have something creative is when someone else sees it and says “Ah, I wish I thought of that!” Creativity is respected in just about every social circle and can do a fantastic job at getting viewers more interested in you.
- Short. If you go through some of the most viral videos on YouTube you will notice that most of them are less than 5 minutes long. Viral videos spread quickly due in large part to the fact that most of them are easy to digest and watch multiple times.
- Provocative. Whether some want to accept it or not, sex sells. And even though the real estate industry tries to maintain a conservative persona, the fact is that sex is used to sell real estate all the time – because it works.
- Memorable. You know you’re video has gone viral when people start referring to it by name. There’s no better current example of this than “Gangnam Style” by Psy (a Korean Pop Star). With over 240 million views and 2.4 million likes this catchy, memorable music video has already become one of the most viral videos of all time.
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