As a real estate professional, it’s important to promote your services with well-designed business cards. Whether you are at a networking or community event, you’re likely to run into potential clients. Regardless of the style you select, your name, phone number, email address, website address, the neighborhoods your service and the name of your company. Some states also require real estate professionals to include their license numbers on their business cards.
For Sale or Sold Sign
Whether you specialize in helping individuals find homes that are suitable for their families, or help homeowners sell their current dwellings, you may have your business card designed in the shape of a miniature “For Sale” or “Sold” sign. Fashion the sign to look similar to the signs your company uses on the front lawn of properties you’re trying to sell. Include a message such as “I’ve got what it takes to successfully sell your home” or “Let me help you find your dream home.”
Key-Shaped
A successful real estate agent is helps clients find or sell homes, in a reasonable amount of time and within their clients' budgets. Use a key-shaped business card to symbolize the close of a real estate transaction. If selling, a homeowner turns his keys over to the new owners, and if buying, the new homeowner receives a set of keys to his new home.
Welcome Mat
Welcome mats are synonymous with homes, so craft your card using this familiar home accessory that will attract eager potential homeowners. Include the text, “Welcome, to your new home,” “Home is where the heart is” or “Let me welcome you to your new home."
Neighborhood Landmark
If you help clients find homes in specific neighborhoods, towns or cities, include a picture of a popular landmark in the area your primarily serve. Your potential clients will immediately notice your connection to the area, and if it’s a place they would like to call “home,” your business card could be a conversation starter. You can share your in depth knowledge of the area and offer to schedule a consultation or neighborhood tour with the client.
Logo
If you work for a well-known national company, it may be in your best interest, and even required, that you prominently display your company’s logo on the front of your business card. Along with the logo, use the company slogan or a sales figure that shows how much business that company has done in the past year.
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